The Peer-to-Peer Fundraising Study is here, and it's better than ever. This year's Study is more detailed than ever before and is the preeminent Study of its kind in peer-to-peer fundraising. We've collected and analyzed peer-to-peer fundraising stats from 171 different organizations, which collectively hold 16,855 events across the United States and Canada, with 10.9 million participants raising over $1.23 billion online.
We draw on never-before-published event data and input from peer-to-peer prophets like Otis Fulton, and then give you a breakdown of the year's major trends, biggest wins, and hurdles we as fundraisers have had to face.
The Study is primarily organized by the type of event. Every event is different, and whether you're talking the type of people who participate and what motivates them or the most effective fundraising strategies, use this Study to help plan your next fundraising season.
Here are a few of the high-level findings.
Download the full Study to dive deeper into the numbers.
Here are a couple highlights. Find more takeaways in the full Study.
Download the Study today to get insight and detailed performance data covering:
Can't get enough? Our team of peer-to-peer fundraising experts will work with you to create your own personalized benchmark review. Email us at solutions@Blackbaud.com.